Free Communications, Marketing and Digital Helpline

Free advice to communicators and marketers who must rapidly adapt to a dramatically changing market in the face of the COVID-19 pandemic.

These are drastic times. As we stay apart in order to band together, our global efforts of social distancing are having significant impacts on the way we do business. If we’re not careful, smart, strategic and creative, this crisis could see many small businesses close their doors; or see larger organisations with anxious employees/suppliers/clients.

But we believe in the creative power of the human mind. We know that if we put our heads together, we can come up with creative and innovative solutions to help many businesses come out the other side of this.

To do our bit, we’re launching a free virtual helpline for marketing, communications, and creative advice. Whether you have questions about digital marketing, content creation, public relations, client or employee communications or change management, we’re here to help our community communicate and respond as best they can in this changing climate.

The helpline to submit questions is available via the form below.  We also hosted a live weekly Q&A session for 10 weeks since March.  Recordings are available on our blog and we’ll be making a full series report available soon.  Click here to request a copy of the report when it is ready.

OTM Outreach Finale – Mega Panel.

Recording link and series report to come soon.  Click here if you’d like to be notified when the series report is ready.

Your questions answered

WORK IN PROGRESS – FAQ will be filled in as questions are submitted.   Please note that our team members are providing their support to you free of charge.  We’ll set aside 1-hour each day to review questions and send responses.

The most important thing is to keep your brand promise.

Focus on the purpose that you’re delivering on and why your customers and users should keep coming back to you.

Personal human experience is emphasised and easily recognised through video – messaging comes across more genuine and authentic from a champion and believer of your brand.

 

This is a great question and one that even those of us who do not have a personal brand wondering about in different degrees.  We think you should stay true to your brand and continue to share vitality with your network and clients.  It is our view that people will welcome up-beat and positive messages right now, as long as they are sensitive in tone and delivery.  Stay authentic and honest; be helpful; offer friendly relief from the dearth of difficult health and economic news.

Category: Brand

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