Community platform for communicators and marketers who have had to rapidly adapt to a changing market in the face of the COVID-19 pandemic.
These have been drastic times. As we stayed apart in 2020 in order to band together, our global efforts of social distancing have had significant impacts on the way we do business. We’ve had to be careful, smart, strategic and creative, to keep businesses operating and mitigate anxiety for employees, members, clients and suppliers.
We believe in the creative power of the human mind and by putting our heads together, we can come up with creative and innovative solutions to help many brands come out the other side of this.
To do our bit, we launched OTM Outreach 2020. It is a free virtual helpline and shared platform for marketing, communications, and creative advice and insights. Whether you have questions about digital marketing, content creation, public relations, client or employee communications or change management, we’re here to help our community communicate and respond as best they can in this changing climate.
The helpline to submit questions is available via the form below. We also hosted a live weekly Q&A sessions in the first half of the year. Recordings are available on our blog and the OTM Outreach 2020 Half Yearly Report is now available for download.
Recorded Live Q&A Webinars | Related articles
Submit your question to our Free Virtual Helpline using the form below:
Your questions answered
WORK IN PROGRESS – FAQ will be filled in as questions are submitted. Please note that our team members are providing their support to you free of charge. We’ll set aside 1-hour each day to review questions and send responses.
The volume of digital marketing emails, social media posts and other online content has increased so much in recent weeks. Should I be doing it too and how do I stand out?
Great question that I’m sure we are all feeling right now. Our advice is that yes, you should be doing digital marketing, however make sure that what you are sending/posting/publishing is relevant to your audience right now. In short:
- Make sure you are addressing a need with your communications
- Make it creative and engaging
- Send it to the relevant people
- Don’t pop up out of the blue in someone’s inbox unless it is going to make sense for their current situation.
See 17:48 – 18.40 in this recorded webinar for more on this question.
How do I submit a question to the virtual helpline?
- Fill in the form above, or Email your question directly to our shared Helpline mailbox.